Merging finance and social impact to make a better world
Measuring the return on philanthropic investment is critical for today’s nonprofits and funders. By starting with a clear theory of change, using tools like SROI analysis, blending quantitative and qualitative data, and scaling evaluation to the investment size, organizations can prove their impact, attract more funding, and drive meaningful long-term change.
Nonprofit fundraising is a complicated topic and a critical function. Nonprofits are in a unique position from businesses in that they cannot price their products and services to, well, make a profit. Operating budgets must be conceived from other sources than program revenues. This is a guide focused on fundraising for nonprofits. It will discuss the following major topics:
1. Crafting a nonprofit fundraising strategy
2. Optimizing your organization
3. Kickstarting your donor development
4. Developing your marketing campaign
5. Leveraging grants and other funding opportunities